Successful Public Policy Advocacy

Advocacy is a deliberate, strategic effort designed to bring about change in society. Change may be natural, but no change is inevitable. Nor does it happen without a great deal of work.

Advocacy involves identifying, embracing and promoting a cause. Advocacy often involves changing power relationships in society. Successful advocacy efforts engage all major sectors to ensure that the changes happen with everyone’s input and knowledge.
Your members require a political and economic environment conducive to the successful operation of their business activities. They need sensible policies, stability in policies, reasonable policy implementation through regulations and effective administration.